≡ about me ≡

 Hola! I'm Lucero!

I grew up in a small desert town in northern Mexico. Photography was an early influence by my dad, an artist and portrait photographer. He taught me the balance between the technical and artistic side of photography. While I was building my career in photography I followed my curiosity and began to study design in Monterrey Mexico. I graduated Summa Cum Laude with a degree in Industrial Design and Product Development. After that, I move to Mexico City and had the pleasure to work photographing events for brands as Hermes and Macallan Whiskey.


In 2012, I moved to Austin to pursue my dreams of becoming an artist. Austin proves to be the perfect city for that and more. It has allowed me to connect with other artists and organize art events.


Today, I have expanded my services into editorial and product photography, corporate events, weddings and creative portraits, which are my favorite. Through all this, I can offer a creative and collaborative experience that empowers and lights up significant moments and ideas in your life or business. 



≡ testimonials ≡ 


My team and I love working with Lucero because she produces gorgeous photos of our guests and party details for our events! She is so easy to work with and works to be available for our sometimes last-minute requests. On top of that, Lucero is so kind and an all-around pleasure to work with. Definitely our preferred photographer in Austin, Texas!! Thank you, Lucero!

—  Carly Willaford, Girarddi Marketing